Ronjini Joshua is the Founder and CEO of The Silver Telegram, a technology PR agency focused on brand leadership through media relations. getty 1. Diversify the format of your content. While I believe my original thoughts on public relations and marketing during a crisis are still highly relevant, there is…

Clubhouse has reminded us what the internet originally promised us: collaboration and community, not arguments and alienation. Conversations on the audio app feel intimate and curated, rather than public and open-ended. …

Ronjini Joshua is the Founder and CEO of The Silver Telegram, a technology PR agency focused on brand leadership through media relations. Thought leadership is a fundamental building block of brand development and public relations. Whether you are focusing on your personal brand, startup or role in a business, credibility…

Wednesday’s congressional hearings on Section 230 — the legislation passed 24 years ago that allows social-media firms to profit from their users’ content without being held responsible for that content — could be a turning point for tech bosses. Attempts to repeal the law by executive order could force tech…

Ronjini Joshua is the Founder and CEO of The Silver Telegram, a technology PR agency focused on brand leadership through media relations. Getty Public relations isn’t rocket science. This is something I’ve been promoting for most of my career. …

It’s already that time of year when you have to start planning your holiday strategy. Any consumer product brand knows that holiday gift guides are a key to helping drive credibility and traffic to complement any digital marketing plan you have put together. …

Ronjini Joshua is the Founder and CEO of The Silver Telegram, a technology PR agency focused on brand leadership through media relations. getty Crowdfunding has seen many outrageous successes over the last decade during its infamous rise in the consumer products industry. Everything from the Pebble Watch to the Coolest…

Public relations (PR) has always been hard to define. Even the Public Relations Society of America (PRSA) goes through periods of redefining the term. It’s been nearly a decade since they officially redefined public relations and it’s likely due for a refresher. Public relations is and has always been a…

For the past 17 years, I have had to explain what public relations is over and over again. Most don’t grasp the concept or understand the practice. So, with anything that is misunderstood, great myths begin to appear and generalize the profession. To create solid PR partnerships and run successful…